Gnars proposes a strategic migration from Ethereum mainnet to Zora Network in our pursuit to bring a million shredders onchain. Since launching with 69 ETH over 16 months ago, we've evolved into a dynamic, Nounish DAO, empowering action sportspeople through communal funding, collective creation and shared proceeds.
We're primed to deploy the GNARS playbook (as depicted above) and integrate Nouns intimately into our subcultures, leveraging our Goodwill, Network, Advocacy, Releases, and Serendipity (hypercycle).
π Skateboarding is frequently our illustrative example. However, our commitment to genuine engagement spans all subcultures we're a part of.
π TLDR
Requesting 200 ETH...
- Transition Gnars from Mainnet to Zora Network
- Secure operational funds for our core contributors
- Allocate a treasury for continuous park enhancements
- Introduce intuitive onboarding with QR/NFC plaques
- Enhance Nouns' outreach with subculture expertise
...to bring a million shredders onchain!
π DYOR
Gnars at a glance...
- Browse both our offchain (90) and onchain (9) proposals
- Curate That's Gnarly (337 creators) collectibles ($15.6k raised)
- View our pioneering first ever DAO released skate video part
- Tom's Tuts on YouTube, Instagram and TikTok (10M+ views)
- Enjoy films by Nounish like this one, this one, or this one
- Survey our Prop House and winners like this epic event
- Bid in our ongoing auctions ahead of The Gnarving
- Toggle the switch to see each Gnar's HD version
...to do your own research.
πΉ Background/Problem Statement
π Cult classic > Corporate cringe. Movements > Marketing.
Skateboarding and similar subcultures, despite their rise in popularity, grapple with commercial overreach and value retention. Some of the most pressing challenges include:
- Commercial Exploitation: Outside brands jumping into skateboarding often prioritise profit over authenticity.
- Loss of Authenticity: Many skaters, due to financial pressures, might promote brands they don't genuinely align with.
- Skater Exploitation: Many skaters, despite their talent, don't receive fair compensation, especially considering the sport's physical demands.
- Mainstream Misrepresentation: Media portrayals frequently miss the genuine essence of skateboarding, leaning into stereotypes.
- Skatepark Commercialisation: Once-communal skateparks are becoming increasingly commercialised.
- Core Values vs. Growth: Balancing foundational skateboarding values with growth opportunities remains a delicate act.
The skateboarding domain needs a thoughtful equilibrium. Brands that genuinely get and respect the skate culture have the potential to collaboratively benefit both parties without diluting the sport's spirit.
π‘ Proposed Solution
π Check out the Meier Skatepark renovation proposal that's currently being delivered
Empowering individuals to step into the blockchain world is central to our mission. Shredders, akin to artists, can undergo transformative experiences through this. Our overarching goal is to amplify our influence, simplify operational processes, and champion those with genuine grassroots credibility.
GNARS as an acronym crystallizes our ethos, mirroring the Nouns' virtuous cycle, acting as our serendipity machine:
- Goodwill: Renewing skateparks and introducing new, shred-worthy sculptures
- Network: Culturally sensitive contributions earn us both visibility and respect
- Advocacy: Harmonising with communities helps us draw in new enthusiasts
- Releases: Collective creative outputs with shared proceeds bolster funding
- Serendipity: Getting onchain empowers shredders, opening fresh avenues
π Opportunity
Our target of onboarding a million shredders might seem lofty, but it's just a fraction - 0.2% - of the 490 million participants in extreme sports.
To provide some perspective, skateboarding alone boasts 85 million participants. Industries like adventure tourism further validate our optimistic projections, given their sustained growth trajectories.
π§ Approach and Strategy
π Watch this NounGnarversary celebration funded via Prop House on YouTube
Gnars takes pride in our unique, community-focused contributions to skate culture. Here's how we plan to maximize our impact:
- Local Council Engagement: Propose collaborations with councils, emphasising mutual benefits. Secure permissions for QR/NFC plaques.
- Community Consultation: Prioritise feedback, ensuring final outputs align with community needs and aspirations.
- Skateable Art: Commission designs that are both visually appealing and skateable, enhancing park functionality.
- Skate Community Collaborations: Organise events to spotlight our mission. Rope in local influencers as ambassadors.
- Educational Initiatives: Engage with schools and clubs, emphasising the interplay of art, skateboarding, and community projects.
- Media Outreach: Use local media to showcase project completions and events, underscoring our tech integrations.
- Feedback Mechanisms: Use digital tools to gauge user engagement and gather feedback, refining future strategies.
Our dual focus on the skateboarding community and local councils ensures that our initiatives resonate with authentic cultural value.
π Budget Breakdown
Per the TLDR, our ask is 200 ETH to our treausury (DAO executor) at gnars.eth
, outlined as:
- Continuous park enhancements - 150 ETH
- Skate and other terrain park refurbishments globally
- Shred-worthy Nouns themed sculpture fabrications
- Installs of commemorative QR/NFC enabled plaques
- Unveiling and onboarding events fully documented
- Releases of all works onchain as paid or free mints
- All mint proceeds split with creators and treasury
- Being enabled by Nouns is core to Gnars' story
- Administration of GNARS strategy - 42 ETH
- Coordinate community-driven promotional activities
- Manage various Gnars Media House curatorial efforts
- Oversee day to day operations and general administration
- Experiment with retro rewards (up to 2 ETH/month/contributor)
- Community discord moderation and shredder onboarding
- Collaborate with Rainbow wallet on QR / NFC activations
- Disburse free Gnars (10%) from multisig for shredders
- Provide assistance to our pods and working groups
- Migrate Gnars to Zora Network - 8 ETH
- Add a timelock period/minimum quorum before new DAO opens up for props so nobody captures the first few props
- Deploy all contracts to Zora
- Edit frontend to integrate with Zora
- Migrate subgraph
- Implement gnars claiming process
- Plan for treasury migration
- Complete full migration
π Through onchain governance we will allocate funds as earmarked and will be experimenting with Partitions for a holistic approach to treasury management. If you've any questions about the finer details, please don't hesitate to join our Discord for a discussion. We are here to help!
π€ Shred the Nouns
In the essence of our name and spirit, what we at Gnars do best is Shred the Nouns. Our passion extends beyond the conventional, morphing the iconic Nouns into tangible sculptures that echo our shared values and love for our sports, creating spaces where art meets action, and stories come alive beneath our wheels.
As we roll forward with our vision, we deeply value the collective strength and insights of the Nouns community. Your continued encouragement, feedback, and trust are what make such endeavors possible. By embracing our proposal, you're not just endorsing a project, but championing the blend of art, culture, and authenticity that both Nouns and Gnars represent.
In gratitude for your time and consideration, and as a gesture of our appreciation, we've created a unique, commemorative NFT to mark the submission of this proposal. For the month of Shredtember, we invite you to mint this FREE NFT and all Zora Protocol Rewards will be split between Nouns and Gnars treasuries. A special thank you for being an intrinsic part of our journey.
Your voice matters. As we conclude, we earnestly encourage each member of the Nouns community to cast their vote with comment. Together, let's continue to reshape, reimagine, and literally Shred the Nouns.
Thank you for considering a future where passion, play, and purpose collide!
Be sure to scroll our Twitter for all the latest happenings.
SHRΞD MβRE
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